DAIKIN BOOSTS APP INSTALLS TO 16K+ AND STRENGTHENS BRAND AWARENESS FOR AIRCON CLEANING SERVICES
Goals
Daikin aimed to increase brand awareness and drive app installs in the Malaysian market, positioning its mobile app as the preferred platform for customers to book air conditioner cleaning services. The objective was to encourage frequent usage of the app while reinforcing Daikin’s leadership in air conditioning solutions
Solutions
A digital campaign was launched using strategic ad placements and targeted audience segments to maximize impact. Compelling creatives and clear calls-to-action were employed to enhance app visibility and drive installs. By engaging high-intent users and highlighting the convenience of the app, Daikin effectively increased both brand awareness and repeat engagement with its aircon cleaning service feature.
0
+
Clicks
0
App Installs
0
%
Install Rate
Interested? Lets work together!